The Rise of Branded Residences in Miami: Hoax or New Standard of Luxury Living?

Miami’s skyline is evolving rapidly, cementing the city’s status as a global destination for luxury living. A driving force behind this transformation is the surge in branded residences—luxury properties affiliated with iconic brands such as St. Regis, Aston Martin, Baccarat, and Bentley. But do these branded developments truly raise the bar for luxury real estate, or are they merely a marketing gimmick? Let’s delve into why branded residences are taking Miami by storm and whether they deliver on their promises.

What Are Branded Residences?

Branded residences are high-end residential properties that partner with luxury brands, incorporating the brand's identity,…

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